TARP Worldwide, the world’s leading customer experience agency, pioneered the science of quantifying, managing, and optimizing the healthcare customer experience. TARP initiated the science of experience management two decades ago when we stated it was five times cheaper to keep a patient than to get a new one. We combine customer satisfaction research and analytics with actionable programs that change employee behaviors and improve the quality of the customer interaction. This powerful combination creates quantifiable bottom-line results. Simply put, we Release the Profit of Interaction™.
TARP’s products are designed to improve the physician-sales professional interaction, the physician-patient interaction, and the patient-pharmaceutical company interaction and include:
Key Driver Analyses
Aligning key drivers of targeted physicians and the sales reps that call on them
- Sales Call Interaction Behavioral Analysis
- Sales Call Interaction Handling
- Dollarized Market Damage Assessment
- Targeted Physician’s Satisfaction Position
- Key Attributes of a Successful Sales Call
- Sales Call Problem Areas and Rates
- Severity Analysis of Sales Call Problem Areas
- Physician Level Tracking of Key Driver Analysis Trends
- Strategic Analysis
Sales Force Assessment
Closing the gap between key drivers for targeted physicians and
the sales reps that call on them
- Identifying Problems / Issues
- Retention / Satisfaction Analysis
- Sales Force Motivation
- Ongoing, Live Assessment and Tracking through Report Center 4.1
- Actionable Plans that Close the Gap Between Physicians’ and Sales Reps’ View of the Sales Call
Sales Force Training
Training Sales Reps to Reinforce Behaviors that Drive Market Share. Using survey results, TARP trains your sales representatives to close the sales gap, enhancing the physician-sales professional interaction, gaining loyalty, and driving business.
Customized Patient Complaint Handling / Feedback Loop
Improving interactions with patients through telephone, Internet,
social media and other channels
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